Check out the videos for all the MMA award winners here. We are so grateful to everyone on the Rapid-Line team. They make us proud! Also many thanks to the MMA for the recognition and support!
Rapid-Line is gearing up to take the Chicago Leisure Furniture market by storm during the “Casual Market Chicago” exclusive outdoor furniture show at the Merchandise Mart Sept. 12-15. The employee-owned company will be launching MyLine – its lineup of customizable, commercial grade aluminum furniture that can be powder coated, upholstered, and cut with custom logo, family signet or design. Read the rest of this entry »
For the last nine decades, Rapid-Line has been a key supplier to the OEM office furniture industry. For the last nine months, it has nurtured a plan to expand operations with its own “bespoke” furniture line. Fresh on the heels of becoming a 100% Employee-owned company, Rapid-Line is poised to join the market for commercial-grade, custom indoor/outdoor aluminum furniture.
“It’s exciting to be putting our manufacturing experience to work on our own product,” said Athena Sobczak, account rep and co-lead on the development team.
“We saw a niche in the commercial sector where companies want branded furniture that is specified for commercial applications, as well as the upscale residential leisure market where homeowners want contemporary, sleek, premium-grade patio furniture that is rust-resistant for lakeside or poolside use.”
The all-aluminum chair and loveseat can have any logo or custom design cut into the backs or can be ordered without specialty cutting. The oversized, high-quality aluminum table was designed for spacious appointment. All pieces can be powder coated in Rapid-Line’s facility and can include upholstered seats or custom wood seats for indoor use.
Rapid-Line will unveil MyLine this fall in Chicago at the upcoming Merchandise Mart that focuses on outdoor furniture. Casual Market Chicago runs from Sept. 12-15.
Rapid-Line President Rick Van Dis was featured as a roundtable participant in a recent MiBiz article entitled “Office Furniture Supplier Roundtable: Supply chain focuses on fundamentals amid volatile office furniture market.”
Despite growing operational complexity and a period of industry-led change, office furniture suppliers say they remain optimistic.
Neither a move to short-run mass customization, a “mix shift” of product types, talent shortages in an era of near full employment nor the effects on trade from domestic political upheaval can faze the battle-tested supplier executives who weathered the Great Recession. Still, they’re focused on improving their operations, further diversifying their customer base and embracing new challenges in data management, to name just a few.
Prior to the annual NeoCon trade show, MiBiz convened an executive roundtable, sponsored by The Right Place Inc., to discuss issues and trends in the office furniture industry and how they’re affecting the supply chain.